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News, views and cunning ideas.

As the World Cup Approaches, How Can Brand Sponsorships Promote Inclusivity?

2026-06-11

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Still from Original Source TV commercial AI hybrid production

How AI unlocked the impossible for Original Source

2025-07-23

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Hannah March Chief Growth Officer - Cannes Festival 2025

Sipping Rosé, Sparking Innovation: Insights from Cannes

2025-06-30

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photo of tarantula from audible campaign

Our Audible campaign taught me to stop worrying and love the AI bomb

2024-07-30

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On strategy showcase logo

On Strategy Showcase: Inside Audible’s “There's more to imagine when you listen."

2024-07-22

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Photo of a finger pointing at 'I Voted'

5 Opportunities Brands Can Grasp as the UK Seeks a Fresh Start

2024-06-24

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Top 5 Trends for AI and Creativity in 2024

2024-04-04

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Production events: the solution to tighter budgets

2024-03-26

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Various images of logos in bright colours in a collage effect.

Transcending Trends: The design moves worth evolving in 2024

2024-03-20

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Social media icons

5 social media tips & trends for 2024

2024-03-20

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image of mannequins of different colours

Under-representation is a problem for everybody

2023-12-08

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Photo of a woman partying - What Subcultures Can Teach Brands

What Subcultures Can Teach Brands

2023-11-22

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Social Media Inspiration from Social Media Week

2023-11-02

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CapitalOne OOH bus billboard photo

Seizing the potential of dynamic OOH

2023-10-02

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Whatever Life Throws At You Poster Campaign

Out of Home trends in 2023 | Fold7

Creative Advertising & Digital Company Out of Home trends in 2023 from Fold7.

2023-08-04

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Dark comedy - photo of a lady holding muddy vegetables

Dark times call for dark comedy

2023-08-03

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Graphic dinosaur in a circle

DAWN OF THE DINOSAURS: WILL AI KILL OFF YOUNG CREATIVES?

2023-05-30

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Woman dancing in a crowd - Natwest Mettle - Power Up What You Do

Have we forgotten about the power of polarisation?

2023-05-22

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Bottles of Imperial Leather body wash

HOW CAN BRANDS IDENTIFY THE OPPORTUNITIES THAT COME WITH AN ECONOMIC SLUMP?

2023-04-26

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Anatomy of a human face

We need better stories by Dave Billing

2022-04-21

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Spot light on a curtain

Why adland should stand with theatre

2021-04-01

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