And Views

News 09.11.22

Adidas Empower Station – Hyperactive Agency

8th November 2022 / 5 min read. Fold7’s sister experiential agency, Hyperactive, has helped Adidas create an immersive experience to mark the opening of its new store at Battersea Power […]

Thoughts 26.08.22

Listening, and learning: the secrets of successful mentoring | Marc Nohr

26th August 2022 / 4 min read By Marc Nohr, Chairman of Fold7 and Executive Director of Miroma Group. I wouldn’t dream of visiting a country without seeking the advice […]

Thoughts 11.08.22

Radiocentre appoints Fold7 as creative advertising agency

11th August 2022 / 1 min read. We are delighted to be welcoming Radiocentre, the industry body for commercial radio, into the Fold. We will be working on a new […]

News 14.06.22

Fold7 Reclaims Carlsberg Global Agency of Record!

Following a review of the Global Agency of Record account, Carlsberg Global has reappointed Fold7 to lead the business away from the current incumbent. This new appointment includes leading the worldwide brand campaigns as […]

Thoughts 17.05.22

Louis Theroux & the Diamond Fried Chicken | Ben Pilgrim

By Ben Pilgrim, Head of Digital Innovation I recently watched Louis Theroux charming his way ‘Theroux’ a fake date in a chicken shop. I love Louis Theroux. I love fried […]

News 16.05.22

“It was fantastic to feel included” – Audio description for our latest Rightmove ad receives warm reception from the visually impaired community

In the UK, more than 2 million people are living with sight loss, of which around 340,000 are registered as blind or partially sighted*. Therefore, it was paramount to Fold7 […]

News 27.04.22

CoppaFeel! “Know Yourself” shortlisted for Purpose Awards

Thrilled that our CoppaFeel! campaign “Know Yourself” has been shortlisted for the Purpose Awards in the category Best Health Cause Campaign, for its efforts and results in driving awareness of breast […]

Thoughts 21.04.22

We need better stories | Dave Billing

By Dave Billing, Executive Creative Director. Today, according to the UN, is World Creativity and Innovation Day (WCID). You might think that the UN has its hands a little too […]

News 14.04.22

Rightmove Crowned “Ad of the Day” by Ads of Brands

Delighted that our recently launched Rightmove campaign “One Day Could be Today” has been named ‘Ad of the Day’ by Ads of Brands. The campaign encourages us to make that […]

News 16.12.21

Cheers! Somersby appoints Fold7 to Global Agency of Record

We’ve been appointed to lead the communications strategy and define the creative platform internationally for Somersby, across all media. Somersby with its vibrant portfolio is the leader in many markets and one […]

Thoughts 25.11.21

Body Positivity Saves Lives. Brands Should Act Accordingly

By Yelena Gaufman, Strategy Partner. With Breast Cancer Awareness month behind us for another year, it feels like a good time to look at one of the major obstacles preventing early diagnosis. […]

News 19.11.21

Dave Billing Makes First Creative Hires Following Major Wins

We’ve appointed two creative teams as the business expands. These are Dave Billing’s first appointments to the Fold7 creative department since he took up the role of Executive Creative Director […]