Play 14.04.14

Seven – The World’s Favourite Number

Although we don’t think we can be held wholly responsible for causing such a landslide win for the lucky number 7 in a recent poll of favourite numbers, we like to think we played our part – alongside Len Goodman, Snow White, and Eric Cantona of course. The poll, composed by writer Alex Bellos, received more than 30,000 nominations, with the number 7 fighting off strong competition from the number 3 to take the top spot. Mobile network, Three, will not be happy. Should you feel compelled, you can find out more about the completely watertight poll over at the Favourite Number microsite.